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Writer's pictureaanderson492

Industry Challenge: Laura Geller Cosmetics

Updated: Dec 16, 2018


In my Fall 2017 Semester I was given the opportunity to take an Industry Challenge course at Immaculata University. Industry Challenge courses require a minimum of a 3.5 GPA and a teacher recommendation.


In this course I worked in a team to create an innovative and new idea for the cosmetic company Laura Geller New York.


This project included market research so that as a group we could find a white space opportunity within the cosmetic market and present our finding to Laura Geller executives and industry professionals.


Below you will find a peak into our presentation:


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